Events
Event
- Event Title:
- Dealing with the Media in the 21st Century
- Event Date:
- Oct 21, 10 1:00 pm CT - 2:00 pm CT
- Event Type:
- NFDA Teleconferences -
- Category:
- Community Relations
Description
(1 CE hour)
What's in it for YOU?
You can help create positive images of funeral service when dealing with the media! Whether via newspaper, radio, television or Internet venues – media connections can be great opportunities to promote what you do. With more than 15 years’ experience as a news anchor and reporter, and as NFDA’s spokesperson trainer for many years, Sue Castorino will provide the guidance you need to be proactive with your news story or to react positively to a topical issue. You will learn how to:
- Tell your story to the media in a brief yet memorable way
- Respond to newsworthy issues that arise at your funeral home or in funeral service
- Provide solid answers without negativity or defensiveness
- Confidently deal with all types of media and the public
Presenter: Sue Castorino is president of The Speaking Specialists, providing media training, persuasive communication, issue management, public speaking instruction and private coaching to individuals and groups. She founded the company in 1986 following a distinguished career in broadcast journalism. Sue also serves on the faculty of Loyola University School of Communication in Chicago.
REGISTRATION FEES
NFDA Member 1st Registrant (includes CE) $ 89
Additional Member Registrants requiring CE $ 60
Nonmember 1st Registrant (includes CE) $149
Additional NM Registrants requiring CE $105
Event Type
- Event Type:
- NFDA Teleconferences
Description
State CE approval varies; some state do not approve any distance learning courses for CE or courses that are business-related. APFSP approves all NFDA courses. For details, click here.
1. How do I participate in an NFDA Teleconference?
All you need is a telephone - although a speakerphone is recommended for the best sound quality and so that other staff may participate.
NFDA Teleconferences are led by the experts you want to hear from in funeral service, and provide the opportunity for you to ask questions during the event. A few teleconferences each year may be free informational offerings that do not confer CE. Teleconferences are usually scheduled 1-2 p.m. CST or 1-3 p.m. CST.
- A First Registration entitles your firm to a single phone connection and CE for the registrant only for CE events. You must have an email address to register (contact NFDA at 1-800-228-6332 if you have a question). There is a separate fee for each additional participant requesting CE.
- Instructions are made available via email after your registration is processed. Save the email and follow the instructions the day of the event.
Instructions include:- your dial-in number and passcode
- one master event handout for you to download and print
- attendance verification form (CE Sign-in Sheet)
- evaluation
The first registrant has permission to make handout copies for the number of additional participants participating in one room.
- On the day of the event simply follow dial in instructions to join the speaker and your colleagues.
It is the individual participant's responsibility before registering for any NFDA course or event to verify that it is currently approved for CE in the state in which the individual is licensed.
2. What happens during a teleconference?
Once you have called in and entered your passcode in response to the operator's cues, you will be welcomed into the teleconference to listen to the presentation via your phone. Audience lines are muted during the presentation. For most live teleconferences, when the speaker invites audience questions, lines will be opened and you will be given simple instructions to participate. Some non-CE teleconferences are for informational purposes only.
Click here for answers to frequently asked questions about NFDA Distance Learning.






